Mead Goes Green, with Mind Mapping. 1000 Invites for Mashable.
How does a paper company keep with the times and promote a green lifestyle? Create a web-based application. Mead, the notebook maker that’s more recently known for brands like Trapper Keeper and Five Star, has launched a mind-mapping tool called Meadmap.
This is a pre-formatted service that’s being promoted as a shareable note-taking and organizational tool for college students. Features include real-time collaboration that supports up to 20 users, a collapsing algorithm designed for optimal use on a computer screen, an offline app and Microsoft Word compatibility.
Even though this isn’t the first mindmapping tool to come out, we’re glad to see an industry player such as Mead take steps towards better fitting in with changing lifestyles, while also finding a solution for minimizing the number of trees that need to be cut down in order to continue making paper products.
With bigger players such as Mead entering the picture, perhaps such online applications can also gain the added support from the publishing industry as well. CafeScribe is a similar web-based research tool that has already begun working with publishers to offer digital books to do just that, and as it’s recently been acquired, this merely helps further its industry-changing initiative.
I imagine such online collaboration tools are also competitive, on a certain level, with what Google is promoting through its business and educational app packages. The downside to meadmap is that it’s not free, but the first 1000 Mashable readers to sign up with the MASH001 promo code will get six months for free, with full access to all of meadmap’s features.
© Kristen Nicole for Mashable! - The Social Networking Blog, 2008. |
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